Amazon starts Black Friday deals early

first_imgOkay, so maybe Amazon is playing with some buzzword rhetoric here, but the online retailer has launched their Black Friday page early nonetheless. The deals page features their lightning deals (which happen year-round anyway), along with some “Early Black Friday deals.”Their Countdown to Black Friday page greets visitors with a message saying “since you’re here, we thought we’d get the deals going a little early.” They have some nice discounts on various products, but they aren’t exactly the hot-ticket items that we’re accustomed to seeing on the day after Thanksgiving.For example, you see $100 off of an LG Infinia TV, $50 off of an HP Envy notebook, and a copy of Harry Potter and the Deathly Hallows, Part 1 on DVD (not BluRay) for $6. They have $5 off of Batman: Arkham City (though the link is mislabeled as Batman: Arkham Asylum) for PS3 and Xbox 360. Will many customers enjoy these deals? Sure. Are you going to drop what you’re doing, whip out your credit card, and tell all of your friends? I didn’t think so.What is most likely happening here is that Amazon is taking some sales that they were already running, and putting them all together on the Black Friday page. Nothing gets bargain hunters excited quite like seeing the words ‘Black’ and ‘Friday,’ so it’s a great way to generate some buzz about sales that otherwise might not get much traction. Is it a little deceptive? Maybe. But hey, if it makes it a little easier to browse Amazon’s sales, it isn’t likely hurting anything.More at Amazonlast_img read more